Click with Rona

From Startup Mistakes to Selling a Magazine: Renee Dee’s Journey & Lessons in Business

Episode Notes

In this episode of Click With Rona, Rona sits down with Renee Dee—founder of Iconic Life Magazine—to talk about entrepreneurship, resilience, and what it really takes to build (and eventually sell) a successful brand.

Renee shares her journey from launching her first magazine with no experience (and learning through costly mistakes) to building a respected publication across multiple markets. She opens up about the pivotal moments that shaped her career, including a defining lesson in integrity that ultimately paid off in a big way.

From navigating uncertainty during the 2020 shutdown to expanding into new markets like Orange County, Renee offers real, practical insights on business, sales, and staying true to your values.

If you're an entrepreneur, creative, or business owner, this episode is packed with wisdom on growth, risk-taking, and building something that lasts.

#ClickWithRona #Entrepreneurship #WomenInBusiness #Sales #BusinessGrowth

0:00 – Introducing Renee Dee & Her Next Chapter

3:04 – “If I Knew How Hard It Was…”

6:08 – “Every Problem Has a Solution”

8:21 – The $20K Mistake That Changed Everything

13:47 – Launching a Print Magazine… in March 2020

15:36 – Creative Distribution During COVID

17:31 – Unexpected Success & Client Results

20:00 – Expanding Into Orange County From Scratch

29:43 – Why Print Still Works in a Digital World

41:24 – When It Finally “Clicked”